Alan Green discusses Oil, Corona Virus, Gigafactories, European Metals #EMH & Mirriad #MIRI with Jonathan Roy on the UK Investor Mag Podcast.
Continue readingMirriad #MIRI CEO Stephan Beringer discusses the group’s AI powered advertising technology and recent trading with Novus Communications CEO Alan Green. Mirriad’s innovative advertising solution reaches consumers watching content, offering something new to the film and TV industry. Newly appointed CEO, Stephan Beringer, talks to Alan Green about their position within the advertising space, and how machine learning technology can be utilised to improve advertising for both the company and the consumer.
Continue readingMirriad Advertising plc (‘Mirriad’), the computer vision and AI platform company is updating the market on current trading. The Directors confirm that the new management team and business are successfully executing the plan and strategy shared with shareholders last year. Trading is in line with guidance given to the market in July 2019. 2019 revenues are subject to audit, but the Company expects them to be 2.74 times 2018 figures, with 2019 full year revenues…
Continue readingAlan Green discusses Open Orphan #ORPH, ECR Minerals #ECR, Destiny Pharma #DEST, Mirriad #MIRI & RA International #RAI with Justin Waite on the Vox Markets podcast. Click on the image above.
Continue readingSoftware company Mirriad has developed a way for adverts to be “inserted” into films and television shows streamed online. It uses artificial intelligence techniques to recognise objects in a scene and spot slots where branded goods and posters can be added without looking out of place. The aim is to ultimately tailor the product placements to individual viewers’ interests. The London-based ad tech firm will show off its software at the CES tech expo in…
Continue readingAlan Green and Justin Waite discusses Mirriad #MIRI, i3 Energy #I3E, Polarean Imaging #POLX & Fair Oaks Income #FAIR on the Vox Markets podcast. We also talk about: Open Orphan #ORPH & Vanguard’s FTSE U.K. Equity Income Index Fund – Accumulation.
Continue readingAlan Green discusses Open Orphan #ORPH, Mirriad Advertising #MIRI and IXICO #IXI with Justin Waite on the Vox Markets podcast.
Continue readingArticle by Megan Graham, CNBC. KEY POINTS A new report from Forrester Research predicts that marketers will double their spend on marketing partnerships with Netflix, like product placement and “other creative marketing integrations with brands.” This will come as marketers increasingly seek more natural and less intrusive ways to reach consumers, instead of bombarding them with traditional ads. Netflix steadfastly denies that it looks to paid product placement in shows as an important current or…
Continue readingYou See Pepsi, I See Coke: New Tricks for Product Placement …The streaming services have data on viewers’ spending habits and brand preferences, and they’re looking into new ways to use it. First came product placement. In exchange for a payment, whether in cash, supplies or services, a TV show or a film would prominently display a brand-name product. Then there was virtual product placement. Products or logos would be inserted into a show during…
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